Blog

Account Manager Position: Social Summer Camp

Social Summer Camp is hiring for an account manager. Social Summer Camp is a fast growing, start-up advertising agency that provides innovative marketing and social media solutions to summer camps all over the country. We’re hiring for a bold account manager to serve as a lead across multiple accounts and ongoing projects. Strengthening key client relationships with a focus on driving social media metrics, client satisfaction, and innovation is at the heart of this opportunity. More info on the ins and out...

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Join Our Team This Spring: Community Manager Internship

We’re looking for a community manager intern to join us this Spring in Austin! You’ll gain hands-on experience that will prepare you for a future in social media marketing industry. Your days will be filled with content writing, image creation, analytics reporting and paid advertising for summer camps across the country. Community Management Intern This PAID position requires an enthusiastic self-starter that is interested in social media marketing, advertising or public relations. You’ll gain essential skills related to social media, community management and...

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Saving Our Summer Camp Clients Money

A lot of people think that when you hire a camp consultant you are going to spend a lot of money. While this may be true (you do spend money on ads and consulting), I've found that most of my clients do end up saving money in some way or another while working with Social Summer Camp. Recently, I took on a new client who was running AdWords by himself. He hired us because he wanted to be more efficient with...

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Three Re-Enrollment Strategies for Summer Camps Using Social Media

Re-enrollment is in full swing and after an incredible summer the registrations should be rolling in. But what if they aren't? There are three main reasons why re-enrollments may not be rolling in for your summer program: You haven't communicated the benefits of enrolling now well enough to your families You are asking families who didn't enroll until April of last year to enroll again, but in September You aren't reminding families why they can't miss next summer These are all communication issues...

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5 Changes Facebook Made to Your Business Page

You may have noticed a few notable changes on your business page over the summer. Facebook rolled out a number of new features in July, causing the way business pages look, feel and function to be different. Here’s some highlights from those changes: 1. Cover Photos If you designed your cover photo to accommodate for the square where your Facebook profile photo once lived, it’s probably time for an update. Your profile photo no longer sits on the bottom left portion...

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Google Expanded Ads for Summer Camps

Back in April, Google Started testing out an expanded ad unit for AdWords that gave customers twice as much text as previously for their ads. The test fully rolled out in May and now all advertisers have access to fully expanded ads within their account. You can see in the picture below how big of a difference it makes when you have much more text space! You now have 140 characters to get your point across in your advertising. [caption id="attachment_1279" align="aligncenter"...

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Instagram Stories and Business Profiles

Over the summer Instagram made two huge launches that resulted in Instagram stories and business profiles. Now business profiles are something that we have been waiting for a long time to see! Insights on Instagram has been one of the most asked about features and it is finally here. Here are some of the highlights of business profiles: The ability to see insights for your followers and on individual posts The ability to promote an Instagram post directly from your account ...

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