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How to Stay Away From Copyright Infringement

It may be engaging and fun to add the newest, hottest song to a video to welcome back campers; however, it is likely that the video will be flagged for copyright infringement and you will face some consequences. Copyright infringement is the act of violating any of a copyright owner’s exclusive rights granted by the federal Copyright Act. Copyright was created to protect the work of artists and creatives so that they can have legal recourse when someone uses their...

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Video on Facebook: Surpassing YouTube For The First Time

Just less that year after Facebook began testing auto-playing video, they are finally winning in the race against their longtime competitor Google (YouTube), in the amount of desktop video views for the first time, recorded in the month of August. “In the month of August, on desktop viewing, they delivered about a billion more views than YouTube – which is pretty amazing,” co-founder and chairman emeritus Gian Fulgoni reveals to Beet.TV in this video interview. Although, Facebook is still trailing behind You Tube in the amount of...

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Facebook Video Ad Updates

If your camp has some great video content that you would love to share, this week’s news out of Facebook should be particularly exciting! You can now select “video views” as an objective when creating Facebook ad campaigns. This new objective automatically optimizes your ad performance by displaying your video ads to the users in your target audience who are most likely to watch videos on the site. Facebook is also improving the efficiency of the video ads themselves by adding two...

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