• Know your audience and ensure that your content is relevant and aligned with their interests
• Post at least weekly or twice a week, if possible
• Keep posts brief and use photos that align with the post content
• Ask readers to share their story or give feedback in comments below your post
• Every so often, recruit a guest blogger that is accredited in their industry to bring a sense of expertise to your blog

Blog Topic Ideas:
Need some ideas on blog topics? See below for a list of examples to get you started:

• Introductions for staff members
• Key events during the off-season
• Culture of your camp
• Preparing for camp
• Review of special events or conference
• Reviews of popular camp related articles
• Special announcements: summer theme, new staff members, alumni updates, etc.

Happy blogging and stay tuned for a post next week for tips on how to promote your blog using social media!

This blog post was written by Social Summer Camp Contributor, Alyssa Allen